YouTube Shorts is all about outcompeting Instagram reels and the TikTok Video app. As of 2020, the world’s biggest video hosting platform has over 37 million channels, while 22000 of them have over 1 million subscribers worldwide. The numbers are spiking every day. Promoting businesses and personal ideas through a 60-second video gets creators a chance to gain subscribers. But are 60 seconds enough? Being aware of the Advantages and Disadvantages of YouTube Shorts is what you need before uploading your content.
It’s common to see a random YouTube Short video as there are plenty of them to see every time you log into it. YouTube Shorts brings many viewers to your channel by adding your videos to their feeds randomly. More and more YouTubers have started positing their shorter versions of videos after TikTok got banned in many countries. It’s a great platform to promote your channel in a short time and go viral. These advantages of YouTube Shorts are why many YouTubers go with this approach.
It’s easy to create and upload YouTube Shorts as you can do it instantly from the YouTube app. You need just a tap on the app to record a short video and another tap to stop it. The next thing that happens is it goes live instantly.
Not only it saves time, but it also lets you upload 5-10 short videos to help you maximize your reach. If you are new to YouTube, you can get around 500 views within a week.
You don’t have to have professional-level skills to upload videos on YouTube Shorts. If you own a smartphone, you can get it done rather quickly. Likewise, you don’t have to rely on a PC, Laptop, and any software or video editing tools to make YouTube Shorts.
With entertaining or informative content, YouTube Shorts benefits you in terms of a new audience. Based on your niche, you can gain more views and likely potential subscribers in a very short amount of time. Viewers these days are more interested in shorter videos rather than lengthy stuff. That’s mainly why youTube Shorts is the first choice for many newbies.
Viewers prefer watching more in less time, and that’s the biggest of the advantages of YouTube Shorts. You can create around 20-30 short videos per day and grab more views. Then, once you are successful in engaging users, you can go for the longer versions.
Some creators often face problems with YouTube Shorts, from limiting content to server problems. You may have to come across different disadvantages of YouTube Shorts at times. Creating 20-30 short videos can help your channel get attention, but it sounds more complicated and frustrating in reality.
YouTube Shorts are uploaded from smartphones through YouTube Official App. That means you may have to deal with the app’s technical issues. Many YouTubers reported that the Shorts option often disappears from the app.
Many times, YouTube-Server is down, or the app is under maintenance. There are many considerable disadvantages of YouTube Shorts if you have a poor internet connection. The solutions to try at your end are regular updates, clearing the cache data, and using the VPN service (if your region is geoblocked).
If you are not an expert at explaining it all within a minute, you may get no views or likes at all. A short timeframe gives you the advantage of creating the shortest videos; it is the biggest problem for many.
A limited timeframe means that you will require to put in the most relevant content in the short videos skimming the fluff. Many creators believe that 60 seconds are not enough to wrap the content worth two or three minutes.
If creating shorter videos is your forte, the fact may come to you as one of the biggest disadvantages of YouTube Shorts. Google does help you maximize your reach through YT Shorts, but it doesn’t monetize 60-second videos. To make money through the Google Adsense program, you need to have regular-length videos.
There are millions of channels with YouTube Shorts, and the high competition on YouTube is itself one of the biggest challenges for creators to bring views. Even if your videos can fetch views, it’s not certain that viewers will subscribe to your channel unless it’s unique. It’s an undeniable fact that millions of channels and creators increase competition in the same niches. If earning through YouTube is your main motive, choose your niche after thorough research.
Summary on Pros and Cons of YouTube Shorts
For YouTubers with millions of subscribers, shorts are a great way to keep their audience engaged. But if you are a new entrant with unique ideas, you may have to put extra effort to convert viewers into subscribers. With a limited number of drawbacks, YouTube Shorts are surely your ticket to make a complicated process easy. It’s a strategic move from Google to bring attention from viewers and content creators that are quite paying off. If you are planning on to move to the Platform, make sure you understand the Pros and Cons of YouTube Shorts well.
YouTube Shorts is a wonderful tool for marketers and entrepreneurs. It makes video content highly accessible, whether to the creator or consumer. This accessibility is aided by focusing on material created and viewed via smartphones.
Shorts are an excellent method to bring attention to your YouTube account and gain subscribers if you're on the platform. These are being promoted on YouTube, so you might as well take advantage of them.
When it comes to how YouTube treats short-form videos, Stories and Shorts are two entirely different animals. Shorts are also short-form videos, but there is no goal to achieve, and they stay on your channel forever unless you remove them.
The YouTube Shorts Fund is a $100 million prize fund to reward content producers for their commitment to creating innovative, unique Shorts that delight the YouTube community. Each month, we'll contact thousands of creators to inform them if they qualify for a Shorts incentive from the fund.
Subscribers will be rewarded for watching your Shorts if they're discovered on YouTube. Creator Awards Program milestones are accrued wherever subscribers find them, whether on YouTube or another platform. To help our system recommend your Shorts across YouTube, use the hashtag #Shorts in the title or description of your short clips.